Job Title: PR and Communications Manager
Location: London
Salary: £40,000 – £45,000 per annum
Job Type: Full Time, Permanent
The Company are revolutionising the health care industry; committed to delivering powerful work, values and have fun while doing it. They focus on helping healthcare commissioners transform patient care through Health Tech and aim to support patients in achieving longer, healthier lives
The company’s footprint across the UK is increasing rapidly and they are now serving millions of patients and thousands of healthcare professionals every day making them leaders in mobile health. Across this network they run campaigns to include the promotion of stopping smoking, childhood immunisation and cervical cancer screening, as well as mobile disease management services for people with diabetes, hypertension, epilepsy and HIV
They aim to connect patients and transform healthcare
The Role
They are looking for an experienced and articulate PR and Communications Manager to manage their PR and Communications requirements across digital/print and broadcast/multimedia/social media and events both nationally and globally to both B2B and B2C audiences
Your responsibilities will be to assist across all marketing and communications requirements and touchpoints as necessary including being able to demonstrate good crisis PR management skills and experience
Responsibilities
- Developing an integrated communications strategy for the company incorporating PR, marketing, off and online media, regionally, nationally and globally
- Implementing communications plans to increase brand awareness and recognition for the company and products/app
- Developing relationships with key media to secure and grow media coverage both online and offline across specialist media and mainstream media
- Writing UK press releases and creating independently authored opinion pieces including working with executive management to generate ‘thought leadership’ content for local and national media
- Increase valuable speaking and participation opportunities for executive management across national and specialist/ broadcast and general media
- Adapting UK press releases for international syndication ensuring stories translate to differing international markets
- Monitoring press stories relating to competitors and the company and its brand and maximising opportunities for positive PR and competitive advantage opportunities
- Work to maximise the value of the overall national media/ advertising plans as part of the wider marketing strategies and plans
- Develop clear communications strategies to foster debate in key media pushing forward the strategic agenda for the company and gaining competitive advantage against competitors
- Develop and lead the company’s internal communication strategy across the UK and the development of the company intranet newsfeed
- Communicate the brand effectively and in an engaging manner to internal staff and stakeholders
- Create a calendar of planned communications content delivery (including multi media assets) – track results – ‘test and learn’ feeding back findings to the marketing team
- Work closely with both the Head of Marketing and the Digital Marketing Manager to maximise PR and communications opportunities across overall marketing and brand plans
- Respond to all crisis management PR and communications requirements effectively
- Once agreed with the Head of Marketing – oversee the annual communications budget
- Working with appointed agencies as necessary to maximise exposure
Required skills
- Previous PR experience is critical
- A track record of delivering, high impact, measurable PR and communications campaigns in both B2B and B2C environments for Healthcare and or related brands across FMCG/ Mobile/ Technology brands
- Highly articulate individual with excellent written communications and presentation skills are essential
- A relevant Bachelor’s degree qualified at 2.1 or above
- Able to Devise UK and global communications strategies and plans to drive engagement both internally and externally where online and mobile traffic to the company website, apps and social media channels is delivered
Desirable
- Working knowledge of the NHS
- International market experience in US, Germany, Australia, Canada
- A relevant master’s degree would be an advantage
The Company offers the following
As mentioned, at the Company they endeavour to create a fun working environment for their staff. They can offer the following:
- A full structured training programme to ensure you are confident in your new role
- 25 days holiday plus bank holidays
- Company Share Option scheme and travel loan after probation is passed
- An amazing team and fun social calendar
If you are looking to make a difference and help transform the healthcare industry please click on the APPLY button to send your CV and Cover Letter for this role.
No Agencies
If you have not heard within 2 weeks of date of application please presume your application has not been successful
Candidates with experience of; Marketing Manager, Marketing Executive, Marketing, PR Coordinator, PR Executive, Public Relations Coordinator, Public Relations Executive, PR Supervisor, Communications Director, Public Relations, Marketing, Comms Manager, Marketing Communications Manager, Marketing Communications, Communications Manager, Press Manager, PR Consultant may also be considered for this role
