Marketing

Head of Events and Sponsorship

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Job Title: Head of Events and Sponsorship

Location: London

Salary: £45,000 – £55,000 per annum

Job Type: Permanent, Full Time

techUK is the trade association which brings together people, companies, and organisations to realise the positive outcomes of what digital technology can achieve. With over 800 members (the majority of which are SMEs) across the UK, techUK creates a network for innovation and collaboration across business, government, and stakeholders to provide a better future for people, society, the economy, and the planet. By providing expertise and insight, we support our members, partners, and stakeholders as they prepare the UK for what comes next in a constantly changing world.

Role Overview

We are looking for a Head of Events and Sponsorship to oversee the delivery of techUK’s programme of flagship events and sponsored activities.

A key aspect of this role is the focus on building and diversifying our sponsorship streams to improve our brand awareness as well as bring in revenue.

This role is responsible for the delivery of the sponsorship programme across podcasts, webinars and events while also exploring new revenue options. With a specific contribution and revenue target outlined, there is also a strong commercial element to this role.

Key Responsibilities

  • Identify, create and drive the sponsorship plan that supports techUK’s overarching business objectives.
  • Ensure the sponsorship programme delivers on both the revenue and contribution targets set as part of the financial forecasting.
  • Plan and execute on individual flagship events including sourcing sponsorship, managing the development of agenda, agreement on format, generating promotional activity and execution on the day.
  • Oversee budget process for individual events.
  • Ensure sponsored activities (podcasts and webinars) are delivered to the highest quality, and sponsors and delegates alike are happy.
  • Identify and put forward new tools, ideas and recommendations to enhance our events calendar and sponsorship activities.
  • Ensure all sponsored activity is in line with the brand guidelines and work with the Head of Brand and Campaigns to amplify sponsored activity.
  • Manage outreach for sponsorship via the website, direct mails and social media.
  • Ensure all website copy and promotional material is created in a timely manner and kept up to date.
  • Work with the Digital team to make the CMS and CRM systems work for events, making requests to ensure event activity and delegate information is recorded correctly and easily accessible.
  • Identify and source external suppliers to ensure all events are produced to the highest quality.
  • Collaborate with key internal stakeholders on events and sponsorship activities.
  • Work with the Events Manager to ensure that all sponsorship deliverables are achieved and sponsors have a positive end-to-end experience.
  • Line manage and develop the Events Manager and the Events Assistant to ensure a high-performing team

Person Specification

Competencies

  • Events strategy and management
  • Sponsorship sales
  • Budget forecasting and management
  • Events logistics
  • Strong communicator
  • Project management
  • Management of CMS/CRM data to support event activity
  • Able to work with/manage external suppliers

Essential Knowledge and Experience

  • An experienced events leader who has developed and led the implementation of a successful events calendar across multiple disciplines.
  • Able to manage a variety of different format events, from dinners to hybrid to competition environments.
  • A self-starter able to find creative ways to grow the organisations profile (and revenue) through exciting new revenue streams.
  • A strong communicator who can work closely with suppliers, members, stakeholders and internal team members to deliver fantastic results for all.
  • Strong copywriting skills with keen attention to detail.

Desired Knowledge and Experience

  • Experience working in the tech sector and/or membership working on B2B brand awareness.
  • Experience using Microsoft Dynamics, ClickDimensions and ReadyMembership CMS.

Please Note:

This is a full-time role based out of techUK’s London offices with flexibility for hybrid working.

This role profile is a guide to the work that is required but does not form part of any contract of employment and may change from time to time to reflect changing circumstances

The successful candidate must have permission to work in the UK prior to the commencement of employment.

Due to the volume of applications we receive, if you have not heard from us within 3 weeks of applying, please deem your application as unsuccessful on this occasion

Please click the APPLY button to send your CV and Cover Letter for this role.

Candidates with the relevant experience or job titles of; Event Manager, Event Organiser, Events Officer, Events Coordinator, Event Assistant, Events Administrator, Exhibition, Marketing, Business Development may also be considered for this role.

How can we help?
How can we help?

If you have any questions and you would rather chat to a member of our team please email or call us about this role.

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