Job Title: Digital Engagement Officer
Location: Milton Keynes
Salary: £26,000 – £29,000 per annum
Job type: Full time / Permanent
About the company:
Bletchley Park is a vibrant heritage attraction, open daily to visitors, revealing the secrets and telling fascinating stories of the secret British World War Two codebreaking operations. The mission of the Bletchley Park Trust is to attract, engage and educate people from all over the world in order to inspire them with Bletchley Park’s crucial role in World War Two.
Our people, staff and volunteers, are our biggest resource and we are committed to value, invest in and nurture our people. Bletchley Park is a great place to work, and we are committed to making it even better.
About the role:
We are looking to recruit someone who is digital savvy and proactive to join our busy and friendly communications team. Reporting to the Marketing Manager, you will have excellent written and verbal communication skills, and experience of managing social media channels, with a good eye for storytelling.
In this role you will be helping us achieve our mission by creating and delivering digital content for different audiences in line with our wider communications strategy. Including, social media, website content, digital marketing, email newsletters and online events.
Key Responsibilities:
- Produce and implement a social media strategy and editorial schedule, using meaningful content and conversation to drive growth and engagement across our digital channels
- Manage social media channels day-to-day and commission or create a dynamic and representative content offer in a range of media (video, audio, written, image, etc)
- Create and deliver digital content for different audiences in line with wider communications strategy. Including, social media, website content, digital marketing, email newsletters and online events
- Continually being aware of digital communication opportunities within Bletchley Park as well as the wider digital landscape. Actively search for news and major events which can increase visibility of Bletchley Park content
- Further develop Bletchley Park’s YouTube presence through the creation of engaging video content
- Creating and executing photo opportunities, either as directed or on own initiative
Person Specification:
- Excellent communication skills – verbal, presentation and written. Able to work effectively with a range of internal and external stakeholders
- Passionate user and advocate of social media; ability to make real connections with users, inspire the team and our wider colleagues
- Comfortable to work independently and take the initiative to create digital engagement opportunities, and effectively prioritise multiple projects and deadlines
- Data-driven approach: always focused on impact, and fluidly making changes to implement learnings
- A team player, who is positive and always willing to go the extra mile to make our content stand out or to help out a colleague
- Detail-orientated and thorough, with a commitment to producing excellent content that’s reliably error-free, in line with the house style
- Demonstrable interest in cultural heritage and history
The following experience or knowledge is essential:
- Demonstrable experience managing social media and/or digital content, agency-side or in-house.
- Adobe (Photoshop/ Lightroom/ Premier Pro)
- Experienced in the production and understanding of analytics to show the impact of different content and social activity, i.e., using social media reporting and GA4
- Experienced in managing projects, including internal and external team members and stakeholders; and concurrent projects to deliver on objectives within timeline and process
Benefits:
- Company pension scheme
- BUPA wellbeing cash plan
- 33 days holiday per annum, inclusive of statutory holidays
- Friendly work environment
This is a site-based role, located in Bletchley, Milton Keynes.
Closing date for applications is 12.00 noon on 3 January 2024.
Interviews and a short-written test are expected to take place on 11 or 12 January 2024.
Strictly no agencies.
The Trust operates a policy of compliance with the law on grounds of non-discrimination on the basis of race, colour, sex, age, nationality or disabilities. No smoking is permitted in any offices or buildings.
If you feel you could be an asset to our team then please click the APPLY button to send your CV and cover letter.
Candidates with experience of; Digital Marketing, Marketing Executive, Social Media Executive, Social Media Marketing, Online Marketing Executive, Digital Marketing Executive, Marketing Campaign Executive, Marketing Coordinator, Social Media Coordinator, Digital Marketing Coordinator, Website Editor, Website Administrator, Website Admin, Social Media, Website Content Managing will be considered for this role.
