Job Title: PR Senior Account Manager
Location: A mix of office-based (Ringwood, Hampshire) and WFH
Salary: Competitive salary + Benefits
Job Type: Permanent, Full-time
About us
We are a multi-award winning, PR, marketing and social media full-service agency, based in Hampshire. Located in Ringwood, we are relentless in the pursuit of results for our clients – devising and implementing both strategic and creative PR, social media and marketing campaigns that drive enquiries, sales and build brands and reputation on a regional, national and international scale. We have an excellent opportunity for a passionate, confident and creative PR Senior Account Manager, with a specialism in social media, to join the team.
JOB DESCRIPTION
We are looking for a first-class PR Senior Account Manager to join the McKenna Townsend team, to work across a broad range of fantastic, global clients. The successful candidate will have at least four years of previous PR/marketing agency experience. A specialism in social media and the marine sector would also be beneficial.
Role overview:
The successful candidate will be a real all-rounder who can think big and still deliver on the detail. You’ll be a self-starter and able to run your own accounts with bags of drive, energy and commitment. Knowledge of the marine industry would be beneficial.
Your day-to-day role will focus on PR and social activities. You’ll be confident at presenting to clients and experienced in managing several clients at a time. We need someone with an eye for detail who can see campaigns through from start to finish. You’ll be given a lot of responsibility and will be able to shape the role as you progress.
Key duties:
PR management:
- Understanding and use media knowledge and relations to the benefit of clients
- Creative storytelling across a wide variety of channels
- Form relationships with key influencers
- Develop and maintain excellent relationships with clients and relevant media
- Copywriting – press releases, literature, social media content, general messaging
- Website – updates to content and web stories
- Able to represent the agency at client meetings – taking briefs, developing them and then confidently presenting back
- Working closely with the wider team to help deliver fully integrated campaigns that are creatively excellent
- Understanding clients’ marketplaces and applying that thinking to cutting edge, results-driven campaigns
- Identifying new business opportunities – both organic and new
Social media management:
- Planning
- Building and developing audiences
- Developing creative and engaging multimedia content
- Managing the day-to-day handling of all social media channels, such as LinkedIn, Facebook, Twitter, Instagram and TikTok
- Posting/scheduling
- Setting up and managing advertising programmes
- Monitoring channels and reporting
- Audience engagement
- Benchmarking/KPIs/ROI
- Campaign management
- Competitor tracking
Key requirements & skills:
- Solid understanding of PR and social media disciplines
- At least four years’ experience in a PR/marketing agency
- Excellent copywriting and editing skills
- Understanding and experience of using and delivering social media campaigns for clients
- Creative skills for contributing new and innovative ideas
- Excellent team working and collaboration skills
- Strong organisational skills, with the capacity to prioritise and work across multiple accounts
Personal skills:
- Great team player
- Client likeability and trust
- Proactive, confident attitude
- Strong attention to detail
- Adaptability and flexibility
- Ability to work under pressure and to tight deadlines
Benefits:
Competitive salary plus benefits including, pension, generous holiday allowance and the opportunity to work with some fantastic, global clients
Next Steps
If you wish to apply for this role, please click on apply and supply your CV and covering letter, as well as current remuneration.
We look forward to hearing from you
Please click on the APPLY button to submit your CV for this role.
Overseas candidates will NOT be considered for this role. We are not sponsoring Visa’s at this time, so please refrain from applying unless eligible to work in the UK
Candidates with the relevant experience or job titles of: Relationship Manager, Partner Relations Executive, Sales Account Executive, Digital Marketing Graduate, Sales Executive, Account Manager, Client Relationship Executive, Business Development Executive, Digital Media Account Executive, Brand Management Executive, Sales, Account Manager, Marketing, Affiliate Marketing, Management, Partnerships, Partnership Management, Relationships, Strategy, Reporting, Affiliate, Advertiser, Commercial, Online Marketing may also be considered for this role.
